Featured 🖼️
Estimated Reading Time ⏰
52 sec
About 🏅
My client is a startup offering NFT + DeFi Discord monitoring, AI sentiment tracking, and analytics. They wanted to overhaul their website, create brand guidelines, and deliver the project as soon as possible, without compromising on quality.
Problems 👾
- The client's website did not make a great first impression compared to their competitors.
- They did not have any brand guidelines.
- They wanted to deliver the project quickly, but not at the cost of quality.
Solutions 🧩
- To address the time vs quality issue, I suggested a temporary redesign that followed all the fundamentals and looked more professional than their current website. This allowed us to allocate more time to create a better version.
- Focused on designing a website that instantly impressed visitors and clearly explained the product, while also converting them into customers.
- Designed everything from scratch, iterating several times until the designs looked professional and stood out from competitors.
- Created designs for different screen sizes to ensure optimal user experience.
Process Overview 🎯
- Onboarding + Questionnaire